Smash Roastery

Ultra‑light coffee.Built from scratch.

A nano‑roastery from Poznań. Its first online store, built from scratch, with the Two Bags subscription.

Industry
Specialty coffee
Roast
Ultra‑light
On YNS
First online store
Built by
YNS, from scratch
Store
Launching soon
01 · The business

Coffee they want to drink.

It started with a question: why did no coffee on the market taste right to them? Most is roasted too dark. So Smash roasts its own, ultra‑light.

The Smash coffee roaster
Smash coffee bags on a shelf
Roasts ultra‑light, in small batches.
Pours its coffee at its own café.
Buys from producers and importers who name the farmer and the price paid.
Sells coffee, brewing gear and Two Bags.
The Smash café bar
Smash Roastery in numbers · New store, 3 Oct 2026
8Coffees on the menu
4Countries of origin
3Billing options for Two Bags
4Coffee categories
5Ways to pay at checkout
02 · The challenge

A first store,without a big budget.

Smash is small and growing. It needed a flexible storefront without paying for a big build, and a way to keep changing it later.

Start from zero

No online store yet. Catalog, checkout and pages all had to be built.

Keep costs down

No budget for a big development project or a developer on call.

Sell by subscription

Two bags of fresh coffee a month, billed monthly, quarterly or yearly.

Change it in‑house

Adjust the design themselves, whenever they need to.

Ready on the new store today
Catalog, checkout and pages
No developer on call
Two Bags, 3 billing options
Design changes with Elliot
03 · The new store

Calm, light andmade for subscriptions.

Designed around Smash’s graffiti logo: a book‑like serif, copper buttons and white bags on warm paper. Two Bags gets its own page.

Smash Roastery · launching soon
The Smash Roastery store on desktop: all coffees
A Smash Roastery product page on mobile
Desktop and mobile, same look
The Two Bags subscription page

Two Bags, every month

Two fresh filter coffees a month, never the same one twice in a row.

Size and quantity picker on a product page

Every coffee, every size

Bags from 150 g to 1 kg, with the farm and the producer on each page.

04 · Elliot – how Smash changes its store

Built by YNS.Fine‑tuned by Smash, with Elliot.

Elliot is the AI agent built into YNS. Point at any part of the store, type or say the change, and check it in the preview. No developer ticket.

01

Point at it

Click a headline, a photo or a button on your store, then type what should change. No hunting for the right setting.

Select any element
Type it or say it
See it change in the preview
02

Say it

On the go? Tap the mic on your phone and dictate the change. Elliot turns your words into the edit.

03

Snap it

Photograph a new coffee with your phone. Elliot drafts the product for you to check and publish.

06 · Results

From zero to a storeready to launch.

First online store, built from scratch by YNS
Two Bags subscription ready to sell
Design changes made in‑house, with Elliot
Time to launch10 daysfrom kickoff to launch
First view2.6 snew store on a phone screen, before launch
Developers on the roastery’s side0YNS built the store, they make changes with Elliot
Two Bags subscriptionDay 1ready to sell from launch