Themes · Built into your store.
Start with a look you love. Make it yours.
Your storefront should feel like the business behind it. Choose a starting design when creating a store, then refine the experience around your products and brand. The design work stays connected to the store customers will browse and buy from.
Slow Goods Pantry
Warm · Pantry goods
Clean Beauty Skincare
Light · Daily care
Botanical Wellness Supplements
Botanical · Wellbeing
Find a starting point with the right character.
Explore designs such as Slow Goods Pantry, Clean Beauty Skincare and Botanical Wellness Supplements. Choose a direction that suits your products, then use it as the foundation for a store with its own voice and priorities.
Slow Goods Pantry
Good things. Taken slowly.
Tea, coffee and preserves
Illustrative design directions for real catalog entries. These compositions are not screenshots of the templates. Selection here changes the reference only.
Look beyond the first screen.
Inspect how the design presents a collection and an individual product, as well as the home page. Consider the information your customers need before buying, and review how those details fit together on a smaller screen.
Shopping review · Slow Goods Pantry
- Home
- Introduce the range
- Collection
- Browse the coffees
- Product
- Choose a grind and size
- Mobile
- Read and choose comfortably
Describe the change you want to see.
Work with Elliot to refine the selected storefront: a clearer introduction, a different emphasis or a better place for an important collection. Review the resulting changes in the context of your products, so the design follows a useful brief.
Brief to Elliot
“Make the coffee collection the focus of the first screen. Keep the introduction short.”
Before · General introduction
Welcome to our pantry.
Our story introduces the full range.
After · Collection first
Find your everyday brew.
House Blend · Decaf
Explore coffee
Review it before customers see it.
Use the editing workflow to inspect changes and prepare them for publication. Check the important shopping pages on desktop and mobile, then publish the version you have reviewed rather than treating the first generated result as the finished store.
1 · Edit
Refine the selected storefront.
2 · Preview
Check desktop and mobile shopping pages.
3 · Publish
Release the reviewed changes.
A few details before you begin.
When do I choose a starting design?
The template recommendation and selection flow is part of creating a store. Browse the available directions and inspect a candidate before continuing. The examples here identify real catalog entries; your finished storefront will also depend on your content and later edits.
What can I customise?
Refine your store’s presentation and content through the editing workflow, including work with Elliot. Describe the outcome you want and review the result. Your products and shopping requirements provide the context for those changes.
Explore store designCan I preview the shopping experience?
Yes. Inspect the starting design and review changes while editing. Pay particular attention to collection browsing, product choices and mobile layouts, where the same content has less space. A preview is a useful review step before publication.
Can I redesign an existing store?
Yes, through an editing workflow. Bring the changes you want to make to your existing storefront and review them before publishing. The store-creation gallery is not an instant theme-replacement switch for an established store.
Read about themes
Give your products a fitting home.
Explore a starting direction or discuss the next design change for your existing store.