Fern

A botanical supplement brand in deep forest green, cream and sage with Instrument Serif.

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About Fern

Fern is a free Supplements template, ready to sell from day one: add your products, connect payments and open your store. Elliot, your AI builder, changes colours, fonts and sections whenever you ask, so the store keeps growing with your brand.

Perfect for

Plant-based supplement and wellness brands wanting a calm, botanical look in forest green and cream with a product-led hero.

Key features

Hero with a product card
A soft hero floats a product photo with an in-stock chip and a short promise, so shoppers see what the product is and that it is available.
Marquee of brand promises
A scrolling dark green band repeats short promises such as a glass refill programme and careful craft, keeping trust signals moving across the page.
Philosophy with values and counters
A photo, three value cards and a row of counters explain how the products are made, which supports a premium price in the supplements category.
Volume pricing for stock-ups
Quantity price tiers on product pages reward shoppers who stock up, such as buying several months of a daily supplement at a better price.
Reviews on product pages
Ratings and reviews on each product page give new customers the social proof they want before starting a daily supplement.
Newsletter card
A dark rounded newsletter card invites visitors to join, and a popup adds a second chance, building a list for seasonal rituals and new launches.

What's inside

The home page opens with an announcement bar and a hero with a floating product card, followed by a scrolling band of brand promises and a four-column product grid. A philosophy section with value cards and counters leads into a dark newsletter card above the footer. Beyond the home page you get product pages with reviews and quantity pricing, collection and search pages, a slide-out cart, a blog, FAQ and contact page.