Burnt Clay

A daily supplement brand in cream and ink with burnt clay accents and a soft serif.

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Burnt Clay store template, home page

About Burnt Clay

Burnt Clay is a free Supplements template, ready to sell from day one: add your products, connect payments and open your store. Elliot, your AI builder, changes colours, fonts and sections whenever you ask, so the store keeps growing with your brand.

Perfect for

Supplement brands selling an enzyme or protein-support product with science-led storytelling and a warm, earthy terracotta look.

Key features

  • Single-product hero on terracotta

    A warm terracotta hero with the pack on a plate and one buy button focuses the first screen on a single product and a single decision.

  • Review quotes under the hero

    A scrolling strip of five-star quotes runs right under the hero, putting social proof in front of shoppers before they read a word of product copy.

  • Science in three promises

    Three numbered promises beside food photography explain the formula and the trial offer without a wall of text, which helps careful supplement buyers decide.

  • Quantity pricing for multi-month buyers

    Price tiers on product pages encourage shoppers to buy more than one pack, important for a supplement taken daily and reordered often.

  • A blog for the research

    Your blog gives the studies, recipes and kitchen notes you promise in the newsletter a home, which builds authority and search traffic.

  • Notes from the kitchen and lab

    A dark newsletter band and a popup collect emails, so you can keep customers informed and bring them back when they need a refill.

What's inside

The home page opens with an announcement bar and a terracotta hero, then a scrolling ticker of five-star review quotes. The product lineup comes next, followed by a science section with three numbered promises beside a food photo. It closes with a dark newsletter band. Beyond the home page you get product pages with reviews and quantity pricing, collection and search pages, a slide-out cart, a blog, FAQ and contact page.

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