Trailhead
An athletic brand in near-black and white with uppercase Josefin Sans and a sporty editorial.
About Trailhead
Trailhead is a free Sportswear template, ready to sell from day one: add your products, connect payments and open your store. Elliot, your AI builder, changes colours, fonts and sections whenever you ask, so the store keeps growing with your brand.
Perfect for
Athletic and outdoor apparel brands that want a dark, sporty editorial look with wave shapes, athlete features and reviews.
Key features
Dark hero slider with waves
A dark slider with soft wave shapes and one big line sets a serious, athletic tone and lets the brand story lead before the products.
Athlete feature panel
A feature block profiles an athlete beside a wave-shaped panel, putting a face and a story behind the apparel.
Review slider with arrows
A slider of starred customer reviews with arrow controls keeps social proof on the home page without a long scroll.
Journal for training stories
Journal cards link to the blog, where training and trail stories can bring readers in and give athletes a reason to return.
Newsletter for new drops
A dark signup band with a short offer collects emails for new collections and sales, building a list you own.
Search and discount codes
Header search suggests products as shoppers type, and discount codes at checkout let you reward first orders or seasonal sales.
What's inside
The home page opens with a dark hero slider with wave shapes, then two top picks tiles, a best selling grid and a summer wear collage. A story banner, a gift card promo, a review slider, a just restocked row, an athlete feature and journal cards follow, ending in a newsletter signup above the footer. Beyond the home page you get product pages with reviews, collection and search pages, a slide-out cart, a blog, FAQ and contact page.
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