chocoTales logoFood & Beverage

How chocoTales brought award-winning craft chocolate online with a new modern storefront

In just a few weeks, chocoTales — a Polish craft chocolate maker known for innovation and 3D-printed personalization — went through a complete digital transformation. With YNS (YNS), the brand launched a faster, more engaging online store with a richer catalog, new design, and smoother checkout.

About chocoTales

chocoTales specializes in bean-to-bar chocolate — crafted from premium-grade cacao beans, roasted, refined, and tempered entirely in-house. The brand's mission is simple yet ambitious: to show how extraordinary real chocolate can taste when made with care and precision. Their products have earned eight medals at the International Chocolate Awards. Beyond chocolate bars and drinking chocolate, chocoTales also offers hands-on workshops, live events, and custom 3D-printed chocolate creations — merging craftsmanship with technology.

The Solution

With YNS, the chocoTales team built a fully branded storefront that connects storytelling with performance. The redesign introduced a consistent new visual identity, expanded product collections, and integrated educational and event-based sections for workshops and demos. The site runs on a responsive, high-performance theme, optimized through Vercel CDN and static rendering for faster load times and seamless UX on mobile.

The Challenge

chocoTales was ready to upgrade from a traditional website to a fully modern online store — one that would reflect its creativity, expand sales, and simplify management.

  • Refresh the visual identity and create a modern, engaging storefront
  • Make it easier for customers to discover products, workshops, and live events
  • Ensure faster load times and a smooth, mobile-first checkout
  • Enable flexible content and catalog updates — without relying on developers

Why YNS

The YNS platform delivered everything chocoTales needed — fast deployment, strong performance, and creative freedom without heavy engineering.

Fast launch

Complete store built and deployed in just a few weeks.

Performance boost

The new site loads up to 40% faster than before.

Flexible block builder

Enabled a bold hero banner, dedicated 'Workshops' section, and immersive product cards with large visuals.

Advanced checkout

Simple, mobile-optimized, and powered by Stripe, with BLIK and digital wallets.

Built-in analytics

Real-time insight into bestsellers, campaigns, and customer behavior, without extra setup.

The Results

The result: a modern e-commerce experience that finally matches the quality of their award-winning chocolate. The reimagined store elevated the chocoTales brand, expanded product discovery, and delivers a smoother shopping experience that customers clearly see reflected in their purchasing behavior.

From the Founder

The new version of our store finally reflects who we are. Customers enjoy a smoother shopping experience, and we're clearly seeing the impact on sales.

Milena Adamczewska

Co-founder, chocoTales

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